GNN Research Group has its own proprietary panel since the year 2008. We have our panel across Middle East, Africa, Asia, UK and the USA. We are known in the market for providing quality and cost effective work with studies ranging from 75 to 100 projects per month.
We have our own API and IT team which manage the quality of our panel. We have our Consumer and B2B Panels which is headed by more than 30 local senior researchers. Our software specializes in segregating our panelists in the best responsive and active members pool
GNN Research Group has most of its data from locally recruited respondents. Snow balling, CLT, Field recruiting by our interviewers are also responsible for most of the panel recruiting. However over the past five years GNN has seen a tremendous change in recruiting panelist via online websites such as social networking websites, professional websites and also online advertisements. Triple Opt in method is used for verifying our panelist via emails. We refresh our panel at regular intervals, asking users to change their passwords and eliminate any inactive panelist and also prepare and segment active panelist.
As mentioned in answer No 2, we have our Triple Opt in method. We verify our users via email. We take strict measures to ensure no duplication of panel member. Hence each user is registered with us and has an account with their specific information. This information is updated and is cross checked every three months, and if any information of user profile doesn't match with our database profile for the panelist then the user is blocked.
Other measures for controls are single account bank transfer for incentives, call back check, and use of anti spam software.
Our Samples are used only for Market Research purposes.
Due to its strategic location in the Middle East , GNN Research Group is able to reach war zone countries, under developed countries where the proximity of internet is low. We have successfully carried our research projects in such areas for various companies.
We usually prefer the method of CLT in this case as our field is present in these regions and get the most out of the panel that we have and also if our panel is not present in that particular region. Our lucrative rewarding system allows panelist to generate incentives and also remain active and provide valid responses, which is measured in our system.
We will first notify the client about the use of a third party in case the project sample has a requirement.
Only after the approval of the client we will move ahead with the use of a third party for completing the study.
GNN will also notify the client prior to the commencement of the project if there is a requirement in change on methodology from single log in to CLT, if the country has less internet penetration and/or there are less number of active panelists.
As GNN Research Group has its own API, the complete segregation of the panel takes place within the system The program has input data of the :
1 :- Country < drill down> state< drill down> city
2 :- Specification of the study (consumer, businesses)
3 :- Target Sample , age , gender mix, etc
4 :- Further sample can be segregated depending upon the requirements of the client
Yes, we have our own survey routing code
Yes, use of routing helps generate more responses in lesser time and with much more success in data validity.
This is two step process in which the active panelist has to answer the screener through which they are then redirected to their unique URL for the study if they qualify.
GNN will only use the router incase of specific target audience and if the client requirement is for a given particular sample . No Bias is observed in such cases.
This being a very confidential and crucial information only the project manager and the IT department assigned has access. Also if the a researcher is involved he/she also help in setting the parameters for sampling
General information such as
Name
Age
Gender
Occupation
SES Class etc is kept in the database for the respondent.
This data is refreshed every three months and after the first verification. Most of the data is scrutinized at this time.
Our general profiling questions help us in sampling better the target audience
We use the triple Opt in method for recruiting out respondents. A respondent is received via direct recruiting, database, online methods
They are then given link sent to their email that is provided by the panelist
The respondent will click the link and register with us using a username and password
A new verification link will be sent on registered email id
This user name and password is now set for the respondent where they will update their general information and mode of incentives
For each survey the respondent is given points for participating. After reaching a certain number of points depending upon the number survey taken and the Length of Interview etc. :
Only rewards more than $100 can be redeemed
However for the initial 3 Surveys the respondent is provided with the incentive amount.
Which he may store or redeem
Respondent target group
Sample Size
Gender Mix
Nationality
Target Country
LOI
IR
Yes, after each survey the respondent is given an opportunity to answer questions about the survey, which can be then shared with the client if requested.
Yes a debrief session is held with the client after the project is completed.
This helps to address any questions form the clients, helping them understand the generated responses
Any queries that need to be addressed are taken care of there after
Yes the quality check is done by us. We ensure that the survey is done by invite only method
Any discrepancy in data is immediately handled and cause of the discrepancy is also mentioned to the client
Any changes to be made in the parameters are done during the initial stage to get the best possible results
Each respondent participates once in 2 months for two different projects. Once in B2B and B2C
Each respondent participates once in 2 months for two different projects. Once in B2B and B2C
Yes, we maintain the general details but not the complete results of the surveys. This can be only done if requested by the client
Yes, as mentioned in question # 2, we have a triple Opt in method which helps get rid of fraudulent and duplicate respondents. Yes, we provide B2B Samples as well and use the same process for their registration
We use the triple Opt-in method for recruiting out respondents
A respondent is received via direct recruiting, database, online methods
They are then given link sent to their email that is provided by the panelist
The respondent will click the link and register with us using a username and password
A new verification link will be sent on registered email id
This username and password is now set for the respondent where they will update their general information and mode of incentives
Use of a strong API which protects user data access permission, limited viewing and restriction status set for each study.
Each panelist has Single IP / Single URL restrictions. Once hit, URL, Project IDs and Unique IDs given to respondents cannot be reused;
Use of a strong API which protects user data
Each User Single IP / Single URL use
Once hit URL cannot be reused
We follow triple opt-in method for registration of the user. Data base is validated every three months
User is asked to update credentials at regular intervals. Pop up is added to ensure that user is updating the profile on timely basis.
We allow children and young people participation. Our surveys can be conducted from 14yrs +
We ask them to sign an agreement where in their surveys are an agreement between us and their parents and guardian
